Payvment Creates a Virtual Mall on Facebook

Just when you thought Facebook couldn’t be anymore like high school, guess what! You’re going to the mall.

Payvment, Facebook’s currently most popular e-commerce platform allowing anyone to launch a virtual store, launched a virtual mall on Facebook Thursday. The mall will give small and large business alike a chance to be discovered by Facebook’s 600 million users. The mall will offer over 1 million searchable and interactive products.

Some cool features include a Mall Directory, where shoppers can easily search for whatever it is they are shopping for. You will also be able to search for a product within a merchant’s page and sort items by price and popularity.

Aside from “liking” merchants, you can now “like” certain products and make recommendations accordingly. A social graph will analyze what you like and buy and recommend products to you based on your previous shopping habits. Payvment also offers a Dashboard where you can view your “likes” and what your friends “like,” along with a cart for items you are considering buying.

You’ll be able to shop around from store to store at the mall and only check out once, saving time and energy. And, of course, you’ll be able to share reviews with your friends, leaving comments on any product and posting it to your news feed.

Do you shop online? Would you shop on Facebook?

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